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Leeds Welcome Ambassadors

2016-2019

Providing a warm welcome and impeccable first impression of being in Leeds

Collaborators

  • LeedsBID
  • The Welcome Ambassador team

LeedsBID’s initial street team providing a unique Leeds ‘Hello’ and friendly face for all coming into the city.

A welcome addition to the city centre, they quickly became a firm favourite and familiar sight on the streets. This team of meet and greeters were out every day to provide a warm welcome for everyone coming in Leeds, happy to help, direct, advise and guide.

Visiting businesses, capturing visitor information, and providing a concierge service for distinguished city guests, the team were on hand to make an impeccable first impression and positive lasting feeling of friendliness and vibrancy of being in Leeds.

The Leeds Welcome Ambassadors, Andrew Cooper, and Karen Butler
The Leeds Welcome Ambassadors, Andrew Cooper, and Karen Butler

In numbers

​Total Welcome Ambassadors operating in Leeds City Centre

8

People engaged (March 2016–July 2019)

​506,751

City centre maps handed out each week

2,000