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A Decade of Delivery

Iconic Leeds Welcome Ambassadors
Iconic Leeds Welcome Ambassadors
Leeds Jurassic Trail 3
Leeds Jurassic Trail 3

The city has seen an array of additions, improvements and attractions brought to the city by LeedsBID since its inception in 2015 through its first term and next chapter to 2025:

Deep cleans by a six-strong team of street rangers – the equivalent to cleaning from Leeds to London, in addition to 23k daily reactive cleans

800+

Welcome Ambassadors

14

Official guide to the wider Leeds story - welcometoleeds.co.uk with an ever-growing audience of 30,000 followers (as of July 2024)

1

MONOPOLY Leeds Takeover, attracting over 560,000 people and bringing a direct economic impact of over £6m to the city centre.

560k

Summers of activity (summer roadshows / summer in the city)

8

More than 100 deckchairs out across Leeds city centre annually

100

Street art commissions across the city centre including 1 of the tallest in the UK - Athena Rising

11

Up to 12 pianos on the Leeds Piano Trail in addition to 1 giant set of piano keys steps at Leeds Town Hall

12

Leeds Jurassic Trails, with over 30 dinosaurs, attracting close to £1m people, and bringing over £6m investment to the city centre.

3

Out of this world attractions from Leeds Space Agency including 8 planets over Briggate

5

Installations of SPIRIT (in Leeds City Station and Victoria Quarter)

2

Dear Leeds bringing eye-catching neon lyrical messaging to Briggate.

1

Leeds International Festivals / Festivals of Ideas, reaching a total audience of over 57,000 people.

7

Most spectacular Christmas projections, with 81 showings of Magical Night at the Queens (2023) and 107 showings of ‘To Leeds, With Love’ (2024)

2

Purple Flag awards for Leeds’ Evening and Nighttime Economy led by LeedsBID. The Purple Flag application for the city was initiated by LeedsBID in 2016.

4

Invested in safety and security initiatives across the city centre

£182k

Training courses run through Engine Room@LeedsBID, with 1,423 individual levy payers undertaking training

147

Value of meeting room services provided free of charge at LeedsBID’s Briggate office.

£584k

What We Say
“From its inception right up to the present day, I believe LeedsBID has consistently exceeded expectations and brought a wealth of benefits to Leeds - it is undoubtedly a force for good in the city”
— Paul Ellison
Director, Yorkshire Design Group
Dear Leeds - An illumination addition to the high street
Dear Leeds - An illumination addition to the high street
SPIRIT, an ethereal figure housing 3,000 LED lights
SPIRIT, an ethereal figure housing 3,000 LED lights
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