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03 December 2020

Dear Leeds – An illuminating addition for the festive season

Dear Leeds – An illuminating addition for the festive season Photo credit: Ben Bentley

A new light installation making an illuminating addition to the high street as people return to Leeds city centre this Christmas.


Making an entrance for Christmas 2020, the “Dear Leeds” installation brings more than the spirit of the season to Briggate as it delivers a series of personal, uplifting and fun greetings to people passing beneath.


The eye-catching neon lyrical messaging suspended over the street speaks to the city while echoing subtle sentiments of the season. The words of local creative writer Kate Ryrie turned into neon art, bringing warmth and colour to the city’s main pedestrianised walkway.


Kate Ryrie, whose words have become taken from poems she penned, said:

“These words began as a hopeful letter to Leeds from the depths of the first lockdown, and they’ve gone on to become so much more – from coming to life on film, to lighting the skies of Briggate.”

“I’m honoured to have been part of creating this powerful message at a time when our city needed it most, and I hope people can look up and my words and feel proud to call such a vibrant, resilient place home. Now, with light at the end of the lockdown tunnel, I like to think these lights serve as a reminder of what we’ve been through together – and all the good times still to come.”


“Dear Leeds” forms the centrepiece of the Welcome back to Leeds this Xmas, with its neon greetings including: Dear Leeds, we are your people; Past, present and future; Of big hearts and bigger minds; Exactly where you’re meant to be; A new year, your future’s in sight; Marching on together; Where tomorrow is ours; This is your time, love Leeds x